Dear Mr. Rutherford,
What would you do if you were visiting a zoo on an empty stomach and saw a giant banana? If you were Mr. Butchin you would take it home and make banana bread. This is the story of the Misadventures of Mr. Butchin. Mr. Butchin is a loveable cartoon man who travels the fifty states and other countries in his subsequent books. His travels involve real photos of landmarks and local places within each state. In his first book, Mr. Butchin starts off in Wisconsin. He visits a local zoo and learns a valuable lesson about sharing. The first story is completed and an outline of subsequent books has already been done. Mr. Butchin’s books are aimed for toddlers and preschoolers and have a word count of approximately 600 to 800 words. Comparative books that share a vision of culture, language, and knowledge specifically geared towards toddlers and young children were hard to find. Some such as Dora explore the language aspect. Within the research, I found that books either focused on language or realistic photos, but not both.
I live in Madison, Wisconsin and do in-home childcare using my degree in Early Childhood Education and my Master’s in Education to bring fun to learning experiences. I’ve been working directly with children and reading everyday to them for nine years. My co-author Casey Day has worked at two daycare facilities for over 15 years as a music teacher and assistant teacher.
Some possible endorsements for the book would be the University of Wisconsin-Madison, with whom I work closely. Also, libraries in Wisconsin and bookstores may allow a book signing to help endorse the book. Due to the educational value, I feel confident that one or more places will endorse this book.
My marketing plan is flexible but strong. I wrote a book that will add to the education of all young children. My mission is, by using realistic pictures and common phrases heard within a location, and simplistic text, children will have knowledge of each of the fifty states and twenty other countries once the series is complete. I will contact the intended market by using internet, print, and traveling to locations. I hope to use a low cost/high turnover approach to pricing. This plan will be modified to fit demand and cost. The specifics can be decided later.
Thank you for taking the time to review my materials.